Working as a copywriter for Esquire, he left in January 1952 after being denied a $5 raise. In 1953, he lent his furniture for $600 and raised $8,000 from 45 investors – including $1,000 from his mother, “Not because she believed in the venture,” he told E! in 2006. “But because she believed in her son” – to launch Playboy, which was initially going to be called Stag Party. The undated first issue, published in December 1953, featured Marilyn Monroe from her 1949 nude calendar shoot.

The rest is history.

Images: Life.com

Wondrich takes Colbert back to the Great Depression and mixes The Original Daiquiri – consisting of (smuggled) Cuban rum, sugar, and the juice of half a lime, shaken over ice.

Next on the menu, Wondrich blends a Civil War era drink made with whiskey, bitters, sugar, and a hint of lime – which Stephen suggests could have possibly been the cause of the war.

Finally, Wondrich unveils the greatest Colbert Bump of all time – The Colbert Bump Cocktail –  a special blend of cherry liqueur (cherry brandy), a few “liberal” pours of good ole’ Republican gin, and lemon juice (to keep away the scurvy). It may not be the manliest drink at the bar (could also be called the cherry blossom?), but if you order The Colbert Bump the next time you’re at the bar, you will undoubtedly get laid – I promise (you just might have to cross the tracks and head to West Hollywood to do so).

Tourettes Guy Remix: Freedom Of Speech – CamelTap
Crystal Loves to Get Hammered and Record It – Hottest Girls of Myspace
Confirmed: Evel Knievel was a badass son of a bitch – on 205th
The Real Life Jason Bourne – NextRound

Japanese Police Scared Sh!tless Of Naked Streaker – Busted Coverage
Dance Pak behind the scenes photoshoot – Cuzoogle
Fly The Friendly Skies Without Porn – Tasty Booze
I’d Like to Piss In These Urinals at Least Once in My Life - Uncoached
Ana Faris With Pink Bunny Ears Made This Guy Do Crazy Shit – The Beer Goggler

Erik Ainge? I miss you and your 31 TDs – Loser with Socks
Funny: The McBitchSlap – YepYep
Paris Hilton looks like a dominatrix – Horndog
Lindsay Lohan see-thru shirt = NIPPLES – Derober
Alesha Dixon Hotness – Angry T

for more head to Esquire.com